Missed London Fashion Week Men’s? Don’t panic, guys… We caught up with James Doidge, Head of Menswear Design at M&S, and Edward Lloyd-Davies, Head of Marketing at Orlebar Brown, to get the lowdown on what’s hot and what’s not in menswear this season…

JAMES DOIDGE, HEAD OF MENSWEAR DESIGN AT M&S

NEUTRAL TAILORING  low maintenance linen

If your diary’s already stacking up for the new year, and you want one suit for all those summer weddings, dinners and events, Linen Miracle is here to help! It’s stretch and crease resistant linen – little innovations like these that can help you to stay looking sharp, and without creases. Styling stone and off-white tailoring with a polo or a t-shirt, can add a different look to each occasion too…

COLOUR  pink or peach?

Go bold with new season hues, from pink, to peach to bright blue, and don’t be afraid to wear them all at once

PRINT  let your shirt do the talking

This year it’s all about the print: surfers, flamingos, cactus’ and palm prints will be seen across collections, only question is which one will you choose?

ACTIVE  new year, new gym membership?

As focus turns to fitness, neon green becomes an acceptable wardrobe addition, and will even make its way outside of normal fitness realms and into everyday wear

HATS  swap the beanie for the cap!

Spring brings with it a new hat. Matching your cap to more formal looks can create a brand new take on smart casual, and with a 90s edge.

EDWARD LLOYD-DAVIES, HEAD OF MARKETING AT ORLEBAR BROWN

Which trends should we be looking out for in 2018?

LEATHER SNEAKERS

The trend has been around for a few years now but with the likes of Common Projects, Lanvin and many others keeping the trend fresh I feel it’s here to stay.

TAILORED SWIM SHORTS

We started the trend 10 years ago creating the original and best tailored swimshorts but I do genuinely sense men thinking more and more about what they wear on holiday

PASTEL COLOURS

Soft pink and blue hues – men are more than ever ready to embrace a bolder colour to standout from the crowds

What’s the inspiration behind Orlebar Brown’s summer collection?

Our starting point is always our brand promise – Feel Summer. We want to create clothes that make people happy wherever they wear them. This summer expect more vibrant colours punctuated with our signature photo prints as well as some very exciting collaborations…

What is over?

Baggy, shapeless, elasticated waistband swim shorts…

As for the chiselled jaw line and the Greco-Roman beach bod. Well, you’re on your own there, sorry…